Recorded at MAD//Fest London 2025Ditch the survey: People say one thing, do another. Learn how experiments expose true behavior—empowering you to make confident decisions.
Speakers:
- Rainier van Rietschoten, Co-Founder & CRO, Veylinx
- Kate Veale, Global Head of Strategic Opportunities & Consumer Planning Breakthrough Innovation, Diageo
- Johanna Thompson, Agile Innovation Insights Senior Global Manager, Mars Wrigley
- Jonathan Oakley, Senior Insights Manager, Global Foods, PepsiCo
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