Christina Henderson | 2023 Running Event, Trail Running Business, Outdoor Industry Trends

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Christina Henderson serves as the Executive Director for the Running Event, the premier trade show for the running industry which takes place annually at the end of November in Austin, TX.

At the time of this recording, we were just a few weeks away from the 2023 edition, so I figured this would be a good time to chat with Christina and get a better understanding of how the event serves our community, what's new for this year, and the implications of the social and commercial trends she's noticing.

Timestamps:

(2:44) - Running Event backstory
(12:58) - Running Event business model
(28:04) - running industry trends
(51:04) - Running Event expansions

Sponsors:

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