Thanks to the help of visual artists on #Fiverr, watch the first-ever music video for Marvin Gaye's song "Save The Children," which was remixed by renowned producer, SaLaAM ReMi.
In its over 50 years of existence, "Save the Children," a fan favorite on Marvin Gaye's 1971 concept album What's Going On never had a music video treatment. That changed in 2022 – to close out Universal Music Enterprise's 50th Anniversary celebration of What's Going On, users of Fiverr, an online freelance marketplace, were invited to listen to SaLaAM ReMi's remix of the song and participate in a design challenge. Whether traditional cartoons, graffiti, doodles, anime, or abstract sketches, we asked participants to create a 2D child-like character that could be featured in the official animated music video that would later premiere on Marvin Gaye's YouTube channel. The end goal was to produce an eclectic music video that celebrated the diverse listeners and their character interpretation of Marvin Gaye's "Save The Children".
This music video won a Webby Award in its Best Social Media Campaign category for Arts, Cultural, and Lifestyle projects.
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Characters designed by the following Fiverr users. Follow them on Fiverr:
Kenneth S.
@americanstar
Naheda H.
@naidaart
Elena B.
@elenabazile
Sabrina N.
@sabrinanewsome
Joshua B.
@Joshb1023
Angel L'Mae R.
@HelloCrisis
Maria C.
@Mariacportal
Sasha S.
@sashastone93
Mishanta J.
@mitchellajames
Faith M.
@fgames2
Brandon R.
@themystereed
Faiza A.
@incisestudio
Annabelle E.
@viciousmilk
Pascal B.
@PascalButler
Dominique S.
@potaytofysh
Vaness S.L.
@lifecoachv
CREDITS
SaLaAM ReMi, Executive Producer of ""Save The World: Remix Suite"" / Jordan Moran, Director of Marketing & Audience Growth, UMe / Katina Bynum, EVP East Coast Labels, UMe / Lindsay Williams, VP Marketing/Audience Growth, UMe / Dezi Catarino, Senior Director Content Creation, UMe / Antoinette Manigoult, Manager Audience Growth, UMe / Zita Hyon, Brand Marketing Manager, Fiverr / Amanda McDaniels, Senior Social Media & Content Manager, Fiverr / Sara Serna, Video Director, Yere Studio / Jko Sanchez, Art Director, Yere Studio / Lara Serna, Video Director, Yere Studio
#MarvinGaye #SaveTheChildren #WebbyAwards #WebbyNominee #SalaamRemi