In this episode we talk AI with Alexander Frolov who is the co-founder and CEO of HypeAuditor, a company that emerged from his vision to shape the future of the Creator Economy through transparency and data-driven insights. Recognising the potential of influencer marketing, Alex aimed to make it accessible, fair, and effective by creating a platform that helps brands connect with the most authentic influencers. We talk about a recent study with the Branded Content Marketing Association on how influencers are using and about some of their concerns. Find out more www.hypeauditor.com or direct to Alex
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