
In 1992, Haddaway was signed by German label Coconut Records. His debut single, "What Is Love", rapidly became popular in Europe, reaching number 2 in Germany and the United Kingdom. In Germany, the single sold 900,000 copies. In the United Kingdom, it received a music recording certification of Gold for shipment of 400,000 units. It later reached number 11 on the Billboard Hot 100 and was certified Gold for shipments of 500,000 units. By the beginning of 1994, worldwide sales of "What Is Love" reached 2.6 million.
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