
Production of the song was handled by Damian and his brother Stephen Marley. The pair had frequently collaborated, with Damian wanting to utilise the professionals already in his family.[1] The album's title track was inspired by the everyday life of Jamaica that the world does not know about. The title was a play on a song entitled "Welcome to Atlanta", which discussed the dark side of Atlanta. Inspired by this Marley wanted to showcase what it was like to live in a "third world country."[2]
Original sample from Ini Kamoze “World A Music”