Field Work in Iowa

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Meeting up with my Field Work Co-Host Mitchell Hora with Continuum Ag.

THE PROBLEM
Quantifiable soil health data and standards are lacking. This gap creates uncertainty in how to achieve soil improvements and perpetuates lack of upside for growers. If standardized and bench marked, soil health can provide a foundation for farm productivity, land value, crop premiums, and sustainable sourcing.

THE SOLUTION
Continuum Ag’s software will import soil data from many different sources and convert to universal format so that it can then benchmark metrics such as nutrients, organic matter, and CO2 for different geographies, soil types, and cropping systems. Not only would this capability quantify soil health, it would identify soil health drivers and give Continuum Ag an ability to offer growers a high confidence road map to soil improvement.

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Continuum Ag
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Zach Johnson, the “Millennial Farmer” is a 5th-generation farmer who’s spent his life growing, working, and learning on his family’s farm. His wit and dry sense of humor appeal to children and adults alike. A product of the millennial generation, his appreciation of new technology blends with his old-fashioned work ethic, and he offers a unique ability to deliver his message in a way that resonates with lifelong farmers as well as those with no knowledge of agriculture.
With growing consumer awareness about where their food comes from, Zach has identified the need for an independent voice from the front lines of agriculture. Zach actively promotes agriculture by sharing his day-to-day experiences in the agriculture world while providing farmer-to-farmer education to help facilitate a collaborative conversation between farmers and the public.

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► Edited By
Becky Johnson