Sheila E. - Shortberry Strawcake

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Sheila Escovedo, better known as Sheila E., was immersed in music from an early age. Born into a musical family, her father, the legendary percussionist Pete Escovedo, introduced her to the stage. At just 15 years old, she was called to fill in for her father during a Santana performance. Before achieving solo fame, Sheila E. toured as a percussionist alongside Lionel Richie, Diana Ross, and Marvin Gaye. It was Prince, however, who recognized her potential as a vocalist and solo artist. After meeting her in 1978, he helped her producing and writing most of the material for her debut album The Glamorous Life. The lead single “The Glamorous Life”, from her debut album of the same name, marked her breakthrough moment in 1984. Prince also contributed as a background vocalist on the track. While the song reflects a cynical perspective on the decadence and materialism of a glamorous lifestyle, its core message remains clear: “Without love, it ain’t much.” The single became a massive hit, reaching No. 7 on the Billboard Hot 100 in the United States, No. 2 in the Dutch Top 40, and No. 5 on the Flemish Radio 2 Top 30. However, outside the Netherlands and Flanders, the track didn’t achieve similar success across Europe. Interestingly, the song was originally intended for Apollonia 6, Prince’s project at the time, but he reallocated it to Sheila E., giving her career an extraordinary start. Her career includes collaborations with Prince, Michael Jackson, Beyoncé, Whitney Houston and Kanye West. This live video of “Shortberry Strawcake”, was first broadcast by TROS Pop Concert at October 12, 1984.

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Broadcast date: 12/10/1984

This is to let you know that the video recording of the video clip was originally recorded by AVROTROS Broadcasting. AVROTROS Broadcasting hereby warrants and represents that it is the sole and exclusive owner of the physical film and/or videotape footage in this video clip.

The performance of the artist(s) in the clip was filmed and recorded with the written consent of the artist(s) and their representatives.

AVROTROS is a Dutch radio and television broadcaster, founded in 2014 from a merger of AVRO and TROS. From January 1st, 2014 the name of the merged broadcaster was used in joint programmes. AVRO was founded in 1923 as the Netherlands first public broadcaster. TROS started broadcasting in 1964. Toppop was a weekly AVRO pop program that was aired between 1970 and 1988.

AVROTROS Broadcasting
PO Box 2
1200 JA Hilversum
The Netherlands

TopPop was the first regular dedicated pop music TV show in the Dutch language area. Dutch broadcaster AVRO aired the programme weekly, from 1970 to 1988. Presenter Ad Visser hosted the show for its first fifteen years.
World famous music artists performed on TopPop: ABBA, 10CC, Bee Gees, The Jacksons with Michael Jackson, David Bowie, Earth & Fire, Queen, Golden Earring, Boney M, KC & The Sunshine Band, Chic, Donna Summer and many many more.