Google has begun a campaign of removing several thousand 5 star reviews left on Local Businesses on Local Business Profiles. This campaign appears to have impacted both businesses that buy GBP profile reviews and those that haven't.. so what's going on?In this video I dive into what Google is attempting to do, by removing what it suspects are fake user reviews used to boost Google My Business rankings. Also, what the data suggests business owners should do to remain safe.
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