How are TV OEMs shaping the future of CTV advertising?

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Speakers:

+ Andy Jones, Head of UK Sales, Samsung
+ Paul Gubbins, VP, CTV Strategy & Marketing, Publica by IAS

In this fireside discussion between Andy Jones from Samsung Ads & Paul Gubbins, we will hear more about the role TV OEMs are playing in the CTV advertising market, and how ACR data can help those on the buy side to better target, and engage with streaming audiences in the growing number of FAST environments they are leaning into.

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