The Architects of Illmatic - Faith Newman

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Faith Newman signed Nas to Columbia Records in the fall of 1991, but even she couldn't predict the heights he'd be taken to after the release of Illmatic. Heights that "probably none of us could imagine." Before the timeless album turns the big 2-5 tomororw, catch up with our "The Architects of Illmatic" series with #Hennessy on our YouTube, including extended conversations with Newman, Pete Rock and more. #IllmaticXXV

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What started as a humble graffiti ‘zine in 1996 would soon grow to be one of the most trusted outlets for youth-spawned urban culture. Today, Mass Appeal is a media collective led by authentic voices and inspired minds. We are a platform for radical creatives who are transforming culture.