The Google HCU or Helpful Content Update in September 2023 tanked several hundred websites. People lost their livelihoods and so many SEOs got to work trying to figure out what's going on. Fast forward to over a year later, there is a bit of controversy surrounding whether or not a site can be recovered from the 2023 HCU update. In this video, I outline what types of sites can be recovered from the HCU and how. Also what websites can't be recovered from the Helpful Content Update in September 2023.
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