Buffalo is more than a city. It’s a state of mind. And the University at Buffalo is more than a college campus. It’s a commitment. The UB identity and brand is an articulation and celebration of our distinctiveness. Our brand is our story. And now we will tell it together in a clear, consistent, compelling voice. Here is how.
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ABOUT UB:
The University at Buffalo is a premier, research-intensive public university dedicated to academic excellence. Our thinking, research, creative activity and people positively impact the world. UB is New York State's flagship university and a proud member of AAU. For more info, go to buffalo.edu