Chopard: The Unwavering Quest For Excellence With Karl-Friedrich Scheufele

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Chopard is highly regarded for its precision Swiss watches, particularly in the realm of high-end watchmaking. Under the affable leadership of Karl-Friedrich Scheufele, the brand has reached new heights in its pursuit of excellence.

Furthering this commitment, Scheufele established the Fleurier Quality Foundation, an independent Swiss watch certification body, demonstrating his unwavering dedication to chronometric precision.

In an exclusive conversation, Wei is joined by Karl-Friedrich Scheufele, President of Chopard, to explore the brand's ongoing pursuit of excellence while unveiling this year's exciting new releases.



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