What is Risk? A 30,000 foot perspective

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What is risk? And what is risk assessment?

This is the big overview of the "what is risk?" question -- next week's video gets into the specifics on health risk. Watch it at

Today's video coincides with the publication of the World Economic Forum's 2013 Global Risk Report - you can read it here:

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[Note from AM - I've been surprised at how tough it is to talk about risk in an accessible yet accurate way in just a couple of minutes. Looking back over this video and next week's, I can feel the paranoia creeping in that some of the basic concepts aren't as clear as they might be - such as risk is built on possible outcomes from actions as we are looking into the future, and the power of the concept of "risk" is our ability to place likelihoods or probabilities on different outcomes. Because of this, I will probably add another video in a couple of weeks to the series that just highlights these key ideas]

Risk Bites is your guide to making sense of risk. We cover everything from understanding and balancing the risks and benefits of everyday products, to health science more broadly, to the potential impacts of emerging technologies, to making sense of risk perception. If you enjoy our videos, please subscribe, and spread the word!