I was invited to speak at Meta's Creator Week 2022. They wanted me to talk about the future but I wanted to talk about the trap of chasing followers. This is what I wanted to tackle in my speech:
- How the IG algorithm doesn’t reward quality but rather rewards mass appeal
- How chasing followers is scientifically designed to make you unhappy.
- And how I balance the business need to grow followers with creating for myself for my own sanity
*Disclaimer: my opinion only. Not the official word from Instagram
Oh also I talk about money. How to raise your rates. And how to negotiate when you’re afraid of quoting too high and losing the deal.
Instagram’s Creator Week
Thanks to for filming
Thanks to for the coaching
IG inspiration post by
BTS stories clip from
Special thanks
and
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