
“I just keep doing me and I know it’s gonna pop, because I know in my heart what I’m doing is gonna work.” Juicy J slid through Mass Appeal for a #StudioInterview. The Memphis legend discussed the writing process behind Three 6 Mafia’s transcendent hit “Slob on my Knob”—penned back in eleventh grade—and the record’s continued influence on today’s sound. Furthermore, the Academy Award-winner got into his interest in the energy set forth by younger generations, like cooking up with $uicideboy$ in the studio and collaborating with Travis Scott on “Neighbor.” The latest episode of “The Studio Interview” is out now.
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What started as a humble graffiti ‘zine in 1996 would soon grow to be one of the most trusted outlets for youth-spawned urban culture. Today, Mass Appeal is a media collective led by authentic voices and inspired minds. We are a platform for radical creatives who are transforming culture.