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When the economy starts wobbling, it’s tempting to hit pause on anything that isn’t strictly “essential,” especially marketing.


You can get all the data and info in this blog post:


But if you’re a dietitian, fitness coach, or wellness pro trying to fill your calendar and raise your rates, vanishing from Google is not the strategic power move you think it is.


In this episode, I’m digging into why your competitors might be pulling back on SEO and why YOU shouldn’t.


Need SEO help?


I’ll get into the real data behind continuing your search strategy during a recession, how to show up in the right searches while your peers go dark, and some dead-simple ways to keep building authority—without draining your budget or your energy.


→ Get your Rebrand Checklist: ⁠⁠⁠⁠⁠⁠⁠⁠ ()
→ Take the "Squiggle or Square" quiz: ⁠⁠⁠⁠⁠⁠⁠⁠ ()
→ Ready to transform your brand? Visit: ⁠⁠⁠⁠⁠⁠⁠⁠ ()


Key Takeaways:

•

Stand out online by consistently showing up in search results—even when others freeze their marketing.

•

Save money and attract motivated clients by leaning into organic SEO over expensive ads or social “hustle.”

•

Refresh existing content with recession-friendly keywords and track your metrics to see real, long-term growth.


nutrition branding, fitness branding, health and wellness marketing, authority positioning, fitness coach marketing, nutritionist branding, rebranding for health professionals, wellness business growth


This podcast is for nutritionists, fitness coaches, and wellness professionals looking to build authority and grow their business online.

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