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Barbie Behind the Scenes — a look at the making of Barbie and the inspiration behind Barbie Land, the production design decisions, and how they captured the set with cinematography.

Greta Gerwig on Making Barbie Movie ►►
Barbie Production Design Moodboard ►►
StudioBinder Blog ►►

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Special thanks to:
Crane.tv ►►
Mattel ►► ,

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Chapters:
00:00 - Introduction to the World of Barbie
00:52 - The Role of a Production Designer
02:50 - Chapter 1: Inspiration
05:57 - Chapter 2: Building the Sets
10:05 - Chapter 3: Capturing the Sets
13:35 - Takeaways

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BARBIE BEHIND THE SCENES

The smash hit of 2023, Greta Gerwig’s Barbie, proves that high-concept comedy is alive and well. Beyond the witty script and solid performances, one of the many marvels of the film is the production design. Barbieland is the epitome of what Gerwig calls “authentic artificiality,” and in this video, we will look at the making of Barbie, where they drew inspiration from, and how they captured all of it on camera.

INSPIRATION BEHIND THE MAKING OF BARBIE

Naturally, the decades of Barbie dolls, vehicles, and dreamhouses provided much of the inspiration for Barbie Land. But Production Designer Sarah Greenwood and Set Decorator Katie Spencer went above and beyond the original Mattel IP. The quest became how to visualize Barbie’s world to feel both foreign and familiar, fake and real at the same time. Inspired by Technicolor classics like The Wizard of Oz, the decision to shoot on a soundstage helped Gerwig and her team achieve these qualities. Color palettes were made to conform with the established Barbie aesthetics with additional inspiration from musicals by Jacques Demy, like The Umbrellas of Cherbourg.

The architectural style was borrowed from mid-century California, specifically Palm Springs and the pool from the Hollywood Roosevelt Hotel. Weird Barbie’s house is a nod to Boo Radley’s house in To Kill a Mockingbird and the Bates house in Psycho.

MAKING OF BARBIE — BUILDING THE WORLD

The making of Barbie Land was quite a feat. First, they needed to find the perfect shade of pink. Once they did (Rosco Fluorescent pink mixed with white), they had to scour the globe to find enough of it to paint the set. No black, white, or chrome was used in the production design — until the Kens took over and completely changed the dynamics of Barbie Land.

The sky backdrop stretched 800 feet long and 50 feet high and was hand-painted. Greenwood played with perspective and built many of the props and sets 23% smaller to capture the same relationship between the Barbie dolls and their dreamhouses.

There are many reasons why Barbie is memorable, but the production design should be near the top. With a creative team spearheaded by Greta Gerwig, it should be no wonder that Barbie behind the scenes is just as interesting as the film itself.


#FilmTheory #VideoEssay #Filmmaking

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♬ SONGS USED:

"Dance the Night (Instrumental)" - Dua Lipa
"Pink (Instrumental)" - Lizzo
"Journey To The Real World (Instrumental)" - Tame Impala
"Sexy Smile (No Lead Vocals)" - Selamo
"All Star" - ANBR
"Beach Off" - Mark Ronson & Andrew Wyatt
"Overflow (Instrumental)" - The Wildcardz
"Lose These Chuckleheads" - Mark Ronson & Andrew Wyatt
"O Come Let Us Adore Him (Instrumental)" - Salt of the Sound
"High Rollin'" - Stefano Mastronardi
"Creation of Barbie" - Mark Ronson & Andrew Wyatt
"Stairway to Weird Barbie" - Mark Ronson & Andrew Wyatt
"1986" - Angel Salazar
"Lie in the Sun (Instrumental)" - ORKAS
"Mattel" - Mark Ronson & Andrew Wyatt
"Deprogramming" - Mark Ronson & Andrew Wyatt
"Assembly Line Dreams" - Ostin Drais
"I’m Just Ken (Instrumental)" - Ryan Gosling

Music by Artlist ►
Music by Artgrid ►
Music by Soundstripe ►
Music by MusicBed ►

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